Graphic Design.

My creative design work blends technical expertise with storytelling. I’m Skilled in Adobe Illustrator and Photoshop, where I’ve built projects that move seamlessly from idea to final iteration. I’ve designed a custom font and created a brand from scratch, which I then built it into a campaign. From visual identity to experiential touchpoints, my approach to design is rooted in aesthetics, cohesion, and cultural relevance.

The Ask:

Build a font from scratch. Include a guide and blurb about the creation.

Deliverable:

A modern, quirky serif style font alphabet displayed on a navy blue background with multicolored polka dots. The font is named Bortz Lit and includes uppercase and lowercase letters, along with numbers and special characters.

A fully developed font with style guide.

The Ask:

Design a set of OOH ads promoting an autumn season product sale with different creative takes.

Deliverables:

A medium, leaderboard banner, and large skyscraper-sized ad with the same messaging, but different creative executions.

Turn your campaign pieces into mockups for a final pitch deck.

The Ask:

A brief turned full brand launch campaign with experiential and paid assets.

Deliverables:

A black coffee cart named 'Twilight Brews' with a coffee machine, cups, and other equipment, set up on a grassy area in front of a large brick building with a clock tower, against a clear blue sky.
A billboard advertising Twilight Brews, a coffee shop open 24 hours with a new study spot at Clemson for night owls and early birds, featuring a black background with star-like specks and a coffee cup logo.